You can award customers points automatically on their birthday. Here are instructions on how to activate the birthday points.
1) Navigate to "Rewards Program" set-up under the "My Business" drop down.
2) Next to "Earning Activities" click the "Birthday" icon.
3) Enter the amount of points that you would like to award customers each year on their birthday and click "Save."
* We automatically prevent customers from earning the birthday bonus more than once per year. Upon joining your rewards program, customers will either save their birthday information in their settings or we will pull it from their Facebook page to automatically award them the bonus every year.
If a customer didn't join prior to their birthday, but you'd still like to get them birthday points, feel free to contact email@example.com with the customer's email and birthday information, and we can both update it for them and add those points to their account.